Reliance Retail Brings On Board D Mall And Other Key Managers From Future Group
Damodar Mall, President of the foods strategy division, a loyalist and close aide of Kishore Biyani, for years, at Future Group, has joined Reliance Retail, the retail arm of RIL (Reliance Industries Limited). Mall will deal with customer strategy and key projects, at the company and will report to Manoj Modi, fondly known as the ‘third man’ in the Reliance empire.
Apart from Damodar Mall, a number of key employees of Future Group have been opting out to join Reliance Retail, over the last one year, throwing light on the fact that Reliance Retail is emerging to be a preferred destination for employees. The company came to the fore with a number of developments be it its aggressive expansion or its innovative approach to consumer engagement. The quarterly financial results of Reliance Retail reflected the same as the conglomerate’s revenue from the segment increased by 44% accounting to Rs. 7749 crore vis-à-vis the previous year. In a press release issued by RIL following the roll out of its financial results, it claimed that this was a result of their emphasis on process efficiency.
The growing popularity of their value format business has also pushed the company to open a number of outlets in the country with the recent launch being the one in NCR region (Reliance Mart). The number of Reliance Jewels rose to 45 with the launch of five new stores in the festive season and the total number of stores including Reliance Digital, Reliance Trends, and Reliance Footprint, increasing to 325, in the country. Besides increasing their footprint, they have been creating a buzz with their innovative strategies that include ‘outside shop’ purchases and customized services (Reliance Brands). Lately, all these strategies and developments have been giving the company a competitive edge over its counterpart that makes it a popular brand winning a lot of employee attention.
Last year, the company created a stir as it hired ex- Walmart executives Mr Rob Cissell and Mr Shawn Gray to spearhead its operations as the Chief Executive Officer and Chief Operations officer, respectively.
Mall catered to comprehending their future businesses and headed the rural retail venture, Aadhar, KB’s fair price and integrated food parks.
Tags: Mukesh Ambani , RIL , Reliance , Reliance Industries
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