Why Does it Have to Cost so Much?

We in business have one very valid question.  Why, when it is so essential to our success, doeas advertising have to cost so much.  I really cannot see why advertising companies charge us the earth for even a small ad space.  What does it cost them?  Not that much.  They are making an absolute fortune off of the backs of small businesses who can barely afford their extortionate rates.

Come on big business how about a hand for us little guys out there.

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