Your small business doesn’t need (and can’t afford) hiring a salaried employee or creating an in-house department for everything. You don’t generate enough work to keep those employees occupied every day, and you shouldn’t pay for something when you don’t need it. Instead, outsource those roles. Managed services take care of the details of that are part of running your business for you, so you can focus on the products and services you know best.
Small businesses and companies don’t have enough tech issues to warrant a full-time tech support employee. You shouldn’t do tech support yourself, however, because it includes more than just fixing broken computers and implementing new software. IT management professionals deal with server backups, cloud security, and, of course, equipment malfunctions.
In the same vein, hire an outside company to host your website. A lot goes into hosting a website, including servers, maintenance, and security. Entire companies exist just to host websites, so take advantage of their specialized employees and skills. Plus, hosting your own website means having a server somewhere onsite. That’s too much hassle for most small businesses.
When your company grows beyond a few employees, doing your own books takes up too much time. But it doesn’t take enough time to warrant a full-time employee (except maybe during tax season). Outsourcing accounting is your best bet — you know you’ll get quality tax filing when tax season comes around. You’ll also have someone to contact if you have accounting issues. It’s cheaper than paying an accountant a yearly salary.
How much do you think about employee phone plans or the equipment that goes into customer service? Telecom management from Asentinel is the managed service you never knew you needed. Having one management service keep track of mobile phone contracts, invoices, and equipment takes the pressure off you and your employees. Plus, expense tracking is a lot easier, as is seeing when you’re not getting the best data plan or when one employee keeps running through equipment faster than anyone else.
Before the internet, small businesses hired ad agencies to create print and radio ads for them. Now, you want to hire someone to deal with your digital marketing. That means SEO, social media targeted advertising, conversion rates, and more. It’s the kind of thing that many business owners think they can do themselves because online guides abound. But people get degrees in this subject, so hiring a freelancer or a company who knows exactly what they’re doing is the best move. You’ll get quality digital marketing without paying for a salaried employee.
Don’t ask yourself or your employees to step into roles you’re not equipped for. The best ROI is to go for managed services. When you don’t have to worry about these aspects of your business every day, you can focus on building the most important parts, like relationships with customers and improving the quality of your products and services.