Businesses large and small face similar challenges when it comes to marketing. You need to solidify exactly what your company’s message is, as well as who your audience for that message is. One you have the ‘who’ and ‘what’ figured out, you then have the hardest task to tackle: how to reach your audience. The […]
Businesses Should Focus On Responsive Websites – Few Undeniable Reasons
It’s probably not a surprise that internet usage through mobile devices has been skyrocketing over the past few years. According to a Morgan Stanley report, mobile internet usage was predicted to match up to the level of desktop usage by 2014 and now that it’s 2017, mobile usage has surpassed all expectations as over 50% […]
The Increasing Importance of Website Design for Small Businesses
A quality online presence is an afterthought for most small businesses. There are lots of small businesses that boast unprofessional and outdated websites and have little or no social media presence. Rather than working on improving their web presence, these businesses are more focused on investing staggering sums of money in TV and print ads. […]
The Real Cost Of Every Internet “Click”
When ads are placed on the internet by businesses, the real cost of every internet click can be obscured. Basically, “Pay per Click” (PPC) is the business model where companies place ads on websites. The placement of ads on websites is paid by businesses to a hosting website each time an internet user clicks on […]
7 Ways to Improve E-commerce Website Navigation
When websites are designed, various aspects such as user experience patterns, preferences, conventions and branding have to be taken into account. The store’s values and personality must be expressed by the design aspect which should also provide conversion optimized and intuitive navigation that will be helpful for the shoppers. The key to eCommerce business is […]
A guide to finding an amazing domain name for your website?
What sets apart an established company from others? Well, ‘of different things’ coming in your mind, the journey of years of hardwork, struggle, investment and increasing profit starts with the basic thing, that is “Name” of the company. As the “domain name” of the exact company is actually the identity which starts getting popular. Hence, the […]
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