Influencer marketing is a popular trend in social media, but you may not have utilized this form of marketing with your company. If you want to expand your business, you need to increase your marketing efforts every year. The best way to add to your marketing efforts is to find influencers who can become a […]
Increasing Relevance of Blogging in Internet Marketing and Business Promotions
Blogging has become an integral part of Internet marketing and content strategies. Despite its growing importance, many of the business owners are still doubtful or unaware of the relevance of blogging when it comes to business promotions or online lead generation. That is why this article has been prepared for those who are still in […]
Case Study of an “Out of the box” media initiative
With hundreds of brands and companies competing to differentiate themselves, corporations have been branching out to new and unconventional ways to make themselves known. This was evident at the recent April Fool’s holiday where brands would ‘prank’ their target audience to garner attention. While certain brands would prefer to maintain their white shining armor, brands […]
Best Tactics to Market Your Consultancy
Among one of the low cost, high margin businesses you can get into is consulting. All you need is a laptop, an internet connection, a phone to make calls and your expertise. Digital marketing done right can do wonders for consultants. Bear in mind that these tactics also apply to freelancing and other service based […]
Which is Right SSL Certificate for my Site?
SSL certificates have become an integral component of present-day web technology. They are the digital fortresses that provide security from hacking and cyber security threats for eCommerce and other online transactions. They aid in keeping businesses and customers safe from cyber security threats while transacting money transfers, account information sharing, exchanging vital documents, or even […]
9 Rules for SEO That Are Meant to Work in 2016
The rules that govern the search engine optimization universe have changed dramatically in recent years. Gone are the days of simply filling your web page with keywords and waiting for the hits to roll in. While marketers are steadily increasing their investment in online content, they are unable to reap the benefit of these investments […]
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