A smart business owner knows the importance of monitoring performance even for the best of websites. Of course, building a website has to start with implementing solid design and business principles that will encompass, among other things: Easy navigation. Defining your target audience. Focusing on high-quality content. Using great images, videos and a variety of […]
5 Tips to Ensure Feasibility and Effectiveness of Your Website Redesign
We all like to visit a website that is well-designed, is easy to navigate and contains up-to-date content. Unfortunately, not all the sites match up such criteria. That’s because, a lot of website owners pay due importance to improving the look and feel of the site, but often overlook keeping their site updated in-tune with […]
5 Tips for Improving Your Customer Experience
You often hear talk of the customer experience. It’s more than just the face-to-face interaction you have at a register. It also goes beyond traditional customer service. CX encompasses all interactions you have with customers from start to finish. For your business, this might begin with the greeting customers receive when they enter the store. […]
5 Tips For Accomplishing A Smoother Rebrand
Dunkin’ did it. So did IHOP. And Slack. They all rebranded in one form or another and lived to tell the tale. Not all companies earn kudos after taking the rebranding route, of course. Lots of them get D- grades from the public. At that point, they can try to make the best of bad […]
4 Financial Tips for New Business Owners
Starting a new business is expensive. That might seem obvious to some, but the reality of getting a new company off the ground is quite different from what many people imagine. In fact, managing the financial aspect of a business is something that would-be-entrepreneurs often find especially difficult. Given that fact, it’s important for all […]
Job Hunting Tips for English Speakers in Paris
Finding a job in Paris isn’t easy, and it’s even harder for English speaking expats! While learning French as quickly as possible is essential – we wouldn’t recommend speaking English to a Frenchman – when it comes to finding a job, you’ll need a slightly different approach. Instead of looking for jobs that don’t require […]
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