Ahh.. it is the Dhoni’s (cricket) season..In the small gap between the sixth ball of an ‘over’ to the first ball of the next ‘over’,Dhoni can be seen atleast a couple of times on the Indian TV.Such is the passion of Indian ads for Dhoni.
The reasons for this big haired person for making big money can be many to conclude…
- say it is due to the craze he developed as a dashing batsman in the early days,
- Being the most successful indian captain,
- Winning captain of the 20-20 world cup 2008.
- The money making IPL,…and the list goes on.
In addition to this cricket being the most popular and entertaining game format in india,most of the companies prefer their advertisement colored with cricketers.
From being the costliest bid of IPL part-1 to the acting brand ambassdor of many companies(like General Electric company,Reliance – Anil Dhirubhai Ambani Group,Kolkatha Fashion week)his revenue resources are numerous.Health drinks,cool drinks,mobiles, bikes, shirtings…whatever you guess it comes under the Dhoni category.
All these make him the highest earning cricketer in the world.The speculations are on their way that Bollywood awaits Dhoni’s Entrance.Once he steps into it, we need big numbers to estimate his revenue.When the days of recession are over these figures swell much more!!!!
Lets hope that Dhoni completes the other half and makes a century(crores).