Did you know that there’s a new Blackberry Pearl out?
It’s sort of like the older version, except that its in white – the color of course.
Since only 10 percent of cell phone users in the U.S. use the smart phone, it makes sense to appeal to the ordinary mobile user.
That’s why Blackberry is targeting regular consumers rather than business users.
Data shows that more smart phone users switch from using regular cell phones than switching from one smart phone to the other.
That show a huge potential in the market since ordinary users are willing to shell out the extra dough for a more complicated phone.
It appears that’s what Jobs and others at Apple were strategizing as well – getting the consumer to pay a bit more for a much cooler phone.
It just might work.