E-commerce in 2016 will continue to grow. The companies that thrive will be the ones that offer more features, like loyalty programs, while simultaneously removing friction from the buying process. It’s not an easy balance to strike, but many e-retailers are turning to software product development specialists to make their user interfaces and customer experiences […]
Photographers should get a flexible and multipurpose Photography WordPress theme
Photographers are the ones who capture a moment through their lenses and save it for lifetime. It is a work of art as we visualize different things from a picture. Hence a photography website should contain several pictures. If the pictures are well optimized and handled properly they will appear beautifully irrespective of the device. […]
How to do PPC Correctly- Teachings from HFO’s Campaign
The stories that have been told about PPC and Google Adwords strategies can be quite confusing. These are two strategies that have been used and abused when it comes to online marketing. However, they have great results when they are done properly. In a world where PPC has been thought to be dead, you only […]
7 Ways to Improve E-commerce Website Navigation
When websites are designed, various aspects such as user experience patterns, preferences, conventions and branding have to be taken into account. The store’s values and personality must be expressed by the design aspect which should also provide conversion optimized and intuitive navigation that will be helpful for the shoppers. The key to eCommerce business is […]
How to Choose the Best Hotel Marketing Agency
Hotel marketing agencies are a dime a dozen today. A Google search will reveal tens of thousands of results all claiming to get you spectacular results.But how do you find the best one for your hotel? Choosing the right hotel marketing firm to partner with is a crucial step in your overall marketing strategy. Here […]