The past few years have been very interesting for entrepreneurship, suddenly startups are so cool and everyone wants to set one up. The big companies and millionaires suddenly want to fund a startup. The governments are recognising the importance of small and medium enterprises to economies and are creating policies to protect startup businesses. The […]
Increasing Relevance of Blogging in Internet Marketing and Business Promotions
Blogging has become an integral part of Internet marketing and content strategies. Despite its growing importance, many of the business owners are still doubtful or unaware of the relevance of blogging when it comes to business promotions or online lead generation. That is why this article has been prepared for those who are still in […]
Essential Tips for Online Marketing On A Budget
The internet is a place of limitless possibilities when it comes to marketing your business. The problem is there are so many options, it’s hard to decide what your best course of action is when you are dealing with a tight marketing budget. Today we are going to help you start making your marketing plan […]
Things to Keep in Mind when Creating a Data-Driven Marketing Strategy
Marketing has always been part science and part art, with the vast majority of changes throughout the history of the industry affecting this ratio. Today, due to the spectacular computing powers and cloud computing, the ratio is moving to the science side, as data becomes lauded every so increasingly. There are good reasons for this. […]
Marketing Tactics for Real Estate Industry
The internet is becoming the new standard in online marketing products and services around the world. The real estate industry is not being left behind. Realtors are taking advantage of the huge market potential in the internet to market their properties and related services. Below as are some of the effective online marketing tactics beyond […]
Coca-Cola Marketing Chief: It’s Not All About Big Budgets
Coca-Cola says its marketing isn’t only about “big budgets” and that the company still has a lot to learn from new start-ups. Aedamar Howlett, marketing director for the brand’s Ireland and UK arm, spoke at a the Youth Marketing Summit Wednesday where he explained that the business is far “broader than people are aware.” “We […]