Arguably, video content is the most effective form of visual content for getting more customers and sales for your business. Video is the best when it comes to visual content marketing. If you want to get noticed, video is the most powerful way to clearly convey the unique value you have to offer your ideal […]
Three Last-Minute Tips for Ranking Holiday Sales Pages
There’s been lots of talk in SEO news circles that retailers looking for last minute holiday sales tactics are out of luck. However, what has not been so prominent on the SEO news sites is that there are several proven methods to not only tweak your on-page SEO for the upcoming holidays but to benefit […]
Tips to Create a Great Adwords Ad Campaign
To succeed in any commerce business can be an immensely exciting achievement. This is because: Every brand out there has some kind of an online presence. The digital space is crowded with customers, Brands, communications of various kinds and so on. Even a small error in your digital portfolio can cost rather heavily. Attracting and […]
Six Tips on Giving Your Email Marketing More Punch
When you are running a marketing campaign, a guaranteed win can never be assured even if you are using the most tried and tested digital marketing channel like email. Additionally, marketers are no longer being evaluated on parameters such as brand awareness and customer acquisition but rather on issues like customer engagement and impact on […]
Pokemon Go – The App That’s Changing Business Marketing
The newest craze – Pokémon Go – released by Nintendo earlier this week, is getting more people outdoors than ever before. It’s also now the biggest game in U.S. mobile history with 21 million active daily users. The augmented reality app encourages people to get out into the real world to hunt down Pokémon and […]
The Role of Technology in Marketing in 2016 and Beyond
Not long ago, the world was dominated by analog marketing technologies like print media (newspapers, magazines, journals and mails). These were then overtaken by the broadcast technologies of radio and television, which remained dominant for decades but by the mid 1990s faced a powerful new usurper: The Internet. The abundance of internet-enabled digital technologies like […]
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