Airdropping free tokens, as a phenomenon, has become quite huge. Many blockchain start-ups now systematically giveaway free crypto airdrops. A lot of crypto enthusiasts believe that soon airdropping might replace ICO crowd sales altogether—however, that claim looks a bit uncertain right now. Airdropping has two different varieties—normal airdrops and exclusive ones.
Before diving into these two, let’s get to know the latest trends shaking up the airdropping space.
According to a leading venture firm that specializes in decentralized web technologies and crypto assets, Byteball was one of the most prominent projects that replaced its ICO sale with an airdrop. During Byteball’s airdrop, the project’s development team needed individuals to give a message from their own Bitcoin crypto wallets. Then, the development team looked at the number of Bitcoins an investor held in her/his wallet. Finally, based on their wallet’s balance, free tokens were distributed to investors.
Likewise, in June 2017, there was another massive airdrop done by Stellar that managed to give away close to 16 billion Stellar Lumens to different Bitcoin holders. There have even been companies that have done an airdrop right after they’ve finished their ICOs. For instance, Sharpe Capital and CoinFi did their airdrops once their ICO sales were over.
So, there are a lot of airdropping trends, and a blockchain-based company may or may not adopt them depending on their respective projects. That is, the decision of going the airdrop way will be based on detailed analyses and sharp insights. In the crypto-verse, nothing is done on the spur of the moment.
A business should design an ideal airdrop campaign to properly capture the interest of average users and to have them engage with the platform. If an airdrop is done properly, then this marketing strategy will definitely lead to proper distribution. An airdrop campaign will deliver the best returns for platforms that needs a large number of users and that should generate “crowd wisdom.”
The latest airdropping trends that are restructuring the world of ICOs are known. Now, it’s worth knowing what’s attracting blockchain start-ups and similar businesses toward airdropping.
These are the most common needs that drive businesses to take the airdrop route.
When ICO crowd sales go wrong
ICOs are done so that a large number of people can access a project’s crypto tokens. When more and more investors hold these crypto tokens, the start-up actually manages to create a positive market-wide sentiment about the product. However, just after an ICO sale finishes, some development teams come to realize that most of the sold tokens are held by a handful of investors—typically, the whales. As a result, the tokens will be distributed disproportionately; and that’ll defeat the purpose of launching an ICO in the first place. That’s basically why airdropping is performed. In the end, freebies are liked by all, and they tend to generate lasting hype.
Establishing a high trading volume
If and when a project’s token is sitting in many crypto wallets, it’ll surely become popular. And whenever an asset—conventional and digital, alike—rises in popularity, it’ll definitely rise in value as well. So, when a business airdrops its tokens, it’ll slip them inside many crypto wallets. Eventually, this process will help the asset’s trading volume to go to the next level.
Okay, so there’s no such thing as a free lunch. Can we say the same for airdrops? Well, yes and no—in the end, it all depends on the project. Scammed airdrops have already taken place. Sometimes a business may ask wallet-holders for their private keys in order to send the free tokens, and that’s where speculators must see the first red flag. Additionally, once the investors have received the crypto freebies, they should make sure to always check the project from where the tokens have come.
Is there any way by which investors can know which airdrop is legit and which one must be avoided? Yes, there’s a way to do just that. In order to access legit airdrops, the investors will have to check for the most exclusive ones.
In short, exclusive airdrops are the ones that are hosted by AirdropAlert.com. These airdrops are actually carefully analyzed from the ground up by the team backing this website. While going through the project’s white paper, the team will analyze whether or not the blockchain-based project has potential. In short, exclusive airdrops are the most reliable ones; they are ’top of the line’ airdrops that investors should follow closely.
So, as an investor, you now know where to find a list of the most reliable airdrops that are ongoing or upcoming in the future. In case you have any doubts, then go through the ICO marketing guide today.
Best source of information for airdrops is Airdropalert.com