Appropriately marketing your photography business is an important part of growing and maintaining your clientele. Having a strong brand, keeping your website up to date, and maintaining a database of potential clients are the foundation for building your business’s marketing approach. Past that, creating an effective marketing plan requires consistency and intelligent usage of the […]
How Can Influencer Marketing Grow Your Business?
Influencer marketing is a popular trend in social media, but you may not have utilized this form of marketing with your company. If you want to expand your business, you need to increase your marketing efforts every year. The best way to add to your marketing efforts is to find influencers who can become a […]
Essential Tips for Online Marketing On A Budget
The internet is a place of limitless possibilities when it comes to marketing your business. The problem is there are so many options, it’s hard to decide what your best course of action is when you are dealing with a tight marketing budget. Today we are going to help you start making your marketing plan […]
Things to Keep in Mind when Creating a Data-Driven Marketing Strategy
Marketing has always been part science and part art, with the vast majority of changes throughout the history of the industry affecting this ratio. Today, due to the spectacular computing powers and cloud computing, the ratio is moving to the science side, as data becomes lauded every so increasingly. There are good reasons for this. […]
Coca-Cola Marketing Chief: It’s Not All About Big Budgets
Coca-Cola says its marketing isn’t only about “big budgets” and that the company still has a lot to learn from new start-ups. Aedamar Howlett, marketing director for the brand’s Ireland and UK arm, spoke at a the Youth Marketing Summit Wednesday where he explained that the business is far “broader than people are aware.” “We […]
Is A Masters In Digital Marketing Worth It?
Digital marketing is poised for a nearly double digit growth for the foreseeable future. Quite a few universities have latched on to this growing demand and have started offering MBA degrees that offer specializations in digital marketing. While there is no gainsaying the fact that there are tremendous career prospects for digital marketing, is such […]
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