As a business, your goal is to improve sales and increase profits. However, when your customers shop online, they have thousands of brands to choose from. How can you make sure that your company stands out from the rest? Creating a top-notch online shopping experience is a great place to start. Outlined below are seven […]
5 Tips for Improving Your Customer Experience
You often hear talk of the customer experience. It’s more than just the face-to-face interaction you have at a register. It also goes beyond traditional customer service. CX encompasses all interactions you have with customers from start to finish. For your business, this might begin with the greeting customers receive when they enter the store. […]
8 Ways Customer Experience Will Determine the Success of Your Company
There are countless metrics that inform your business decisions. Revenue, resource costs, and employee retention are all part of the equation. However, when it comes to your company’s success, your customers are in the driver’s seat. In 2021, customer experience (CX) is a key ingredient for business success. When customers have positive interactions at every […]
5 Tips For Accomplishing A Smoother Rebrand
Dunkin’ did it. So did IHOP. And Slack. They all rebranded in one form or another and lived to tell the tale. Not all companies earn kudos after taking the rebranding route, of course. Lots of them get D- grades from the public. At that point, they can try to make the best of bad […]
The Art of the Backup Plan: How to Protect Your Business in 2021
2020 was –– to put it mildly –– a difficult year for just about everyone. While a once-in-a-generation pandemic was impossible to predict, it is worth noting that many businesses were able to survive this unprecedented challenge because they had numerous contingency plans in place. If business leaders should take any lessons from 2020, it’s […]
5 Tips for Transitioning from Remote Work to Being Back in the Workplace
Telecommuting took off during the earliest months of the Covid-19 pandemic. Some companies, including biggies like Mastercard and Facebook, are allowing workers to remain at home for as long as needed. Other employers, though, want to bring employees back in-house. Their biggest concern? How to make the transition seamless and safe rather than clunky and […]