The concept of brand ambassadors isn’t groundbreaking. Most brands have used influencers in one way or another, from celebrity endorsements to testimonials from everyday consumers. What’s new in the realm is the scale those ambassadors now have through the use of social media. Ambassadors or influencers personify the brand identity in appearance, character and values […]
How to Build Small Business Credibility and Why You Should
Communication is the basis of establishing credibility. This means you need to make sure you are effectively communicating the vision of your business, getting your audience to understand what sets you apart from the competition, and carrying your brand messaging — both your personal brand and your business brand — through each of your marketing […]
6 Questions to Ask Before Launching a Brand Ambassador Program
The concept of brand ambassadors isn’t groundbreaking. Most brands have used influencers in one way or another, from celebrity endorsements to testimonials from everyday consumers. What’s new in the realm is the scale those ambassadors now have through the use of social media. Ambassadors or influencers personify the brand identity in appearance, character and values […]
Time to Resort to Videos for Successful Affiliate Marketing Campaign
Affiliate Marketing is thriving since its inception. It is one of the best medium to acquire and retain customers through digital medium. Now, the marketing strategy is endowed with technology which meets the expectations of contemporary techno-savvy customers. A survey led by Animoto reveals that 73% of respondents are more likely to buy a product […]
7 Trends That Are Shaping the Future of Digital Marketing
Formerly SEO and Content Marketing are the two online marketing strategies that are considered unrelated. But SEO and Content Marketing develops very quickly. Google prefers websites with quality content and is able to provide useful information to visitors. SEO strategy that includes keywords excessively on one page will also begin to be abandoned by the […]
How to Get More People Subscribe To Your Email List
Email subscribers are the bottom line of online businesses. We are all aware of the fact that we need them, and we all have the specific ideas on how to get them: pop-up forms, special reports, internet radio shows, free eBooks, and ethical bribes. But if you really desire to have an incredible conversion rate, […]
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